Lloyds Banking Group is a financial services group that serves people, businesses and communities across the UK.
The brief: Launch the new Lloyds Bank to journalists with a website following a complete major rebrand.
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The Solution: Design and build a microsite that could be sent to press on a critical date to provide them with information regarding the new Lloyds Bank. Using the new brand guidelines, a digital solution was designed and created. Inspiring photography was sourced and manipulated to give the correct feel with strong headlines and everything complied with the new brand style.
The challenges: The challenge was the timescales as this was a very quick turn around project that had to launch on a specific date due to legal reasons, so it was all hands on deck! Working as a team, we created a site that was easy to use and informative with links to further information, if required.